What is a Podcast
What is a podcast? First the simple answer. A podcast is an audio or video production that is distributed via the internet. It can be obtained through syndicated downloads or web feeds to portable media players, recorders and personal computers. The exact same content can be downloaded or streamed, a podcast is unique inthat it can be syndicated, subscribed to, and downloaded automatically when new content is added. The term podcast can have reference to the series of content or to the method by which it is syndicated. When syndicated, it is also called podcasting. If you are the host, author or performer then you are a podcaster. What is a Podcast to a DIY Website Builder Podcasting is another way to connect with your target audience. Podcasting is a disruptive innovation that removes technological hurdles enabling business owners to produce, manage and distribute their unique message to customers, clientele, or the world, complete with pace, pitch, power, tone and even mood enhancing music. You have a message to share to your market. You record it using otherwise sophisticated technology that is made simple enough for the average person to use.Both the software and equipment are free, already part of your computer or inexpensive. You publish it for the world to hear on the world wide web. For as little as $25 you can start today. The problems or concerns are few. One area of concern would be the basic website legalities that usually common sense would dictate that you not go near. ( I am reminded that nothing is foolproof to a talented fool) Copyrighted material (even if it is spoken) music, and sounds still are subjected to plagiarism laws. You could be liable for what you allow or say so be careful. Check out the Website Legal section for more information. It is a way for you to get your voice to the masses with your unique style and voice.You transmit your message only not over public airwaves and not under the technical restrictions of the FCC, the geek laden challenges of CSS, writing rules, web design or even the approval of some BOSS somewhere in the world wide web. It this case, you are the boss, you control the horizontal, the vertical, and your voice.With podcasting you have the power to share your message, ideas or thoughts in an audio medium to, at the best, the world. At the least, you can share those thoughts to your customers and clientele. Good public speaking skills will help. In some cases, it could even make or break your podcast. Another concern is that it could be so much fun that you start to ramble. The problem is nobody will listen and you will have wasted time and money. Think commercials. Think of how little time you have in a day. If this hurdle can be overcome and a presentation is crisp, concise and entertaining, you could have a winning combination. WIIFM The frequency everybody's brain is tuned to is WIIFM or what’s in it for me? Podcasting allows you to provide for this in a few dimensions. Your information can address WIIFM. More importantly, for the medium, you will have created a way for them to listen to you while they sit back or do something else. If you create a market disruption, you will have a win win situation. Now you know the what is a podcast basics? Next consider What is Podcasting and is it for you? Back to DIY Podcast
Go to Assist2web.com: The What is a Podcast Resource
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